thecode is a pioneer creative studio at the intersection of art, design, and technology. We build immersive experiences — interactive installations, audiovisual performances, and live activations — that transform environments into stories and audiences into participants.

From internationally exhibited fulldome works to large-scale brand activations for Coca-Cola, Heineken, Claro and VaideBet, our practice spans the full spectrum of experiential media. We are a full-service studio with a multidisciplinary team that experiments at the frontier of what technology can feel like.

Based between Salvador, Brazil and New York, we work with brands, cultural institutions, festivals, and independent artists — always with the same conviction: that the most powerful technology is the kind that makes you forget it is there.